Applying geo-spatial analytics to improve the customer experience in insurance

Geo-spatial analytics presents new ways to personalise customer experiences, enhance risk assessment, optimise underwriting and accelerate claims processing. For example, real-time mapping of disaster zones enables rapid claims triage and resource deployment after severe weather events.

However, challenges include integrating fragmented data sources, ensuring data accuracy, maintaining up-to-date geospatial datasets, and managing high resource and technical demands.

Join us at Tower, 5pm on 31 July, to learn more about the practical experiences within insurance and other sectors, and find opportunities to collaborate.